Smart About Me
Jan VerhoeffCreative business professional Specialties: Social media, blogging, interactive content creation and web development SEO.
Category Archives: Group Coaching
Breaking through the felder-carb…
Battlestar Galactica was one of my favorite sci-fi shows growing up. Not that I gave a whit in Edgarton about sci-fi, but Dirk Benedict is hot stuff, I don’t care what age you are! They used terms on the movie that I’d never heard before and I added them to my vocabulary. Starbuck – I still fancy myself as ‘living on the edge’ when I stop in for a vente brew. (I’ll be right back, my coffee mug needs a refill.) Felder-carb – invading space clutter – anything I don’t want in my space is felder-carb. Applying that principle to … continue reading…
Urgent Message for you
Sometimes the responses to my blog posts and ezine messages are more impetuous than the message themselves. Such was the case yesterday when I received a message from Mick Austin. But the message Mick sent me yesterday was worthy of an URGENT Post. I like this Jan. There is something else we should do as professionals that you can talk about. Bad news SHOULD travel fast. Here is what I mean. Most of us that deal with people like everything to be happy, good, and fun. Being “people people” we are quick to share good news but we tend to … continue reading…
Posted in Coaching, Consultant, Group Coaching, Motivation
Tagged bad news, Mick Austin, professional actions, urgent messages
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How to be UNSTOPPABLE
Unstoppable. You’ve decided to be an entrepreneur, and you’re struggling, but you know this is your choice. This is the life you want to live. So, how can you do this? How can you achieve your dreams and be the entrepreneur you want to be when challenges and struggles strike you down every single day? Here’s how. You just do it. That’s an easy answer for me to give, but there are methods and suggestions I can give you to help you attain your goal and arrive at your destination in one piece… Well, maybe in shreds of one piece, … continue reading…
5 Secret Steps to Make Your Business Successful Using Brand Identification
(Note: This is one of my most popular articles – ever – and I thought it was time I shared it again, here.) By Jan Verhoeff Everyone knows that Success is a matter of Expectation. When you expect great things the come to you, they do! Put your heart into building your business using these 5 Secret Steps and your Business will be the Dynamic Success You Desire. 1. Keyword Maximization Use our Keywords EVERYWHERE. In every article, every advertizement, every product you sent out, be sure your keywords are liberally sprinkled into the product. To do this, focus on … continue reading…
Posted in Group Coaching, Internet Marketing Expert, Product Development
Tagged 5 Secret Steps, brainstorm new ideas, brand identification, Dynamic Success, effective brand, high visibility marketing, implement keywords in daily speech, innovative sales techniques, keyword maximization, liberal marketing strategies, small side street, successful business, writing articles
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3 Ways to Be a Rock Star
Your business is booming, you’ve got your act together and you want to be recognized for the master of public relations that you’ve become. So, what’s stopping you? There’s an amazing kid in my marketing program who started out about a year ago, and has done everything right in the training, but I can’t convince him to introduce his business to his adoring and doting public. He has low confidence and lacks the ability to face the reality that you really do have to put yourself out there to accomplish your goals. He just feels better in class. He masters … continue reading…
Throw your Tweets in the Shitter
Yup, you read that right folks, it’s a new trend and it’s profitable. You say your ideas are worthless? Think again, if turning tweets into shitter paper can be profitable, why can’t your ideas succumb to the prosperity rule of finding the right market and you can sell anything. Social media is definitely in the shitter. Think I’m joking? Shitter allows you to have a roll printed with your own personal tweets, your timeline, favorites, or tweets from a specific list you’ve created or follow on Twitter. If there’s someone on Twitter you think has particularly crappy things to say, … continue reading…
Posted in Group Coaching, Internet Marketing Expert, Product Development, Social Media
Tagged drop your latest tweets, finding the right market, high-end powder rooms, money down the drain, online business coach, shitter paper, shitter paper can be profitable, shitter rolls, social media
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3 Ways to be a Profitable Niche Consultant
You’ve already found your niche, you actually like what you do, and you know a lot of people who need your services… But you need profit. Everyone does. In fact, you owe it to yourself and your client base to BE PROFITABLE so you can remain in business. There are actually several ways you can Make Money as a Marketing Consultant , and I’m going to show you three ways right here. 1 – Charge an equitable amount for your services. Professional Consultants in a broad variety of industries charge from $100 an hour to $1500 an hour. I happen … continue reading…
Social Media Connections
“I used to pay attention to what my friends on facebook were doing, so I could figure out what made them popular,” my client was upset that she felt she needed someone to help her with social media marketing. She’d always been a popular person, so what was it about social media that didn’t work for her? It isn’t about you. People really don’t care what you had for dinner. They’re looking for a great meal to feed their family. They are hungry and looking for a recipe. They don’t want what YOU have. They want something for themselves. It … continue reading…
Posted in Group Coaching, Social Media
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5 Ways to Release the Chains of Bondage
Occasionally, I’m so inspired by a message I receive from another writer that I just have to put it on paper… The inspiration. Such is this moment. Spring in Colorado comes with a rush of chirping, high winds, snow storms that rush through crippling the state for a few hours and the melt down that follows becomes water for crops that will grow, as soon as they’re wet and ready. But, it all comes rushing through at once. When it arrives, along with the rest of the people in the state, I’m so busy focusing on what has to be … continue reading…
Grow Up – Get Serious
Putting on your big boy pants and learning to get things done can be a real problem for some… Particularly those who think they really shouldn’t HAVE to do the ‘hard stuff’ to succeed. But, I’ve got news for you, if you want to succeed in this life, you have to grow up and get serious about doing the work required to achieve your goals. It may not always be hard, but there will be times when you just have to suit up and do the job. Let’s start at the beginning… Setting a goal. I’m sure you’ve probably set … continue reading…
Our records indicate…
If you’re doing business with people, chances are you have a few clients that pay you LATE. It may not have any meaning other than their clients are late paying them, therefore they’re late getting payments out too. A few years ago, a customer said, “I’ve never bounced a check, never had a late pay, and I’m always current on my credit accounts. I have no debt.” He wasn’t bragging, he was simply letting the world (and me) know that he was a good risk. Six months later, he called to let me know that he’d been laid off from … continue reading…
Posted in Consultant, Global Economy, Group Coaching, Internet Marketing Expert
Tagged affordable options, business online, Denver Web Studio, limited business, limited funds, making your business profitable. 50% of sales are influenced by the Internet, options for putting your business online, professional web development information, setting up your business, small businesses
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How to Market Your Business Successfully
Hugh Liddle is one of my favorite marketing coaches. Why? You would ask that… So, now I have to explain. He drives me crazy. That’s it. He drives me crazy. He’s well branded. He’s well spoken. He’s well targeted. He’s well… Okay, I’ll admit it, he’s *sometimes* right. A recent blog post of his has the title “Hey, You Have To Buy Because I Need This Sale!” and he dives right into the philosophical mumbo about selling because you NEED the money. I mean, who doesn’t SELL because they need the money? Really? If you didn’t need the money, would … continue reading…
5 Tips for Writer Style & Content Value
First off, let me share this big bit of information – I read a lot of blogs. A lot. I mean, like… along with work, my daily schedule, and design work, plus writing for a lot of different blogs, I also READ a lot of different blogs. Some are on my feed list, I scroll through and read what appeals, or what I know will “love me back” and then I’m back to work. I currently subscribe to more than 50 blogs. The reason being, I have to write various styles to meet the needs of my clients. So, I … continue reading…
Posted in Goal Setting, Group Coaching, Product Development
Tagged combine for a successful blog, hear your voice in your blogs, inspiration on her blog, Jan Verhoeff, magnetically attract readers, make a real difference, minute bits of wisdom, speak to kindred hearts, subscribe to blogs, takes pictures, write like you talk, writer thoughts, writes like she talks
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5 Steps to Goal Setting Standards for Successful Bloggers
As easy as it is to set up a blog and put your thoughts in print – on a screen – for the world to read, there are people who have trouble getting to the point of successful blogging. While I couldn’t imagine why, when I started, I began to hear all the reasons as I helped friends with their blogs. These are the basic, elemental solutions required for successful bloggers. Don’t miss out on success because you didn’t know the rules! 1 – Build that winning feeling early in the day. Blog first. Write your blog post (yes, according … continue reading…
Ongoing Success for Bloggers
You’ve been burning the midnight oil, worrying yourself crazy over the massive numbers of people who are NOT flooding to your website. You’ve had it up and running now for what — three months, six months? Let’s review what you’re doing right, and then we’ll see if we can’t figure out how to raise the numbers, increase the views and sock some serious profits into those escaping numbers. Commitment to write – You post something of value at least three times a week? When I first heard that, I though the person saying it to me was nuts. Off their … continue reading…
How to Define Your Customer and Know Your Niche
Out of the good and proper lands of Great Britain came this description of a customer niche: Real businesses already enjoying some success: people with money who understand marketing, but can’t or don’t want to do it themselves. Avoid anyone struggling for cash or buying on price. You need people like that like you nee a horse ******* your ****. That was good and proper. Not. I’m a fan of this particular business style, not so much his language. My niche has always been a bit different from his, however. Even he agrees that his niche description lacks polite polish … continue reading…
3 Stellar Methods of Driving Buyers to Your Website
Nope, not just traffic that doesn’t REALLY do anything but pass through the site, but actual BUYERS who are hungry for what you offer. That’s the deal. You don’t really NEED more people passing through your website. You need more people to BUY from you. So, what is the catch? What one thing on your site captures attention and brings a reader to the BUY NOW button to buy from you? Competitive Prices – I’m not really big on this “stay competitive” consumerism view that is rocking the market place recently. I believe if you provide value, have a doable … continue reading…
Posted in Consultant, Group Coaching, Internet Marketing Expert, Social Media
Tagged Brenna Verhoeff, expert recognition, Expert Status Blueprint, eye popping graphics, graphics drive traffic, James C. Mulaney, Jan Verhoeff, Kenton Verhoeff, Name recognition, Out of the Forest, Pages of Parenthood, Sean Verhoeff, search engine optimized keyword phrases, Young Conservative Leaders of Colorado
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5 Ways to Improve Customer Service Relationships
Customers and clients… Most of the time I love mine. The majority of the time I wouldn’t trade ‘em for strawberries and shortcake, but then there are those moments… that I just know I couldn’t do business without them. That’s it. The two-edged sword. I need ‘em to need me. They are utterly necessary to my business, and to yours. No matter how big a pain in the butt they might be at times, your customers are still the ones who are buying your bread and butter. So the big reality here is that your customers will only treat you … continue reading…
7 Reasons Why You are Worthy of Your Pay
There are those who would have you think that bartering, exchanges and other means of payment are equitable to payment for what you do. And, they may very well be the same. You may obtain equal value for what you do, by receiving what they do. But the vast majority of the time, your work is of more value when you are paid in cash dollars to the person receiving your services. #7 – Bartering, exchanges and most other means of payment are done as a means of equating the worth of your profession to the pocket of the buyer. … continue reading…
Coaching and Being Coached
Who is your coach being coached by? The question caught me off balance this week, as a long time client wondered who had taught me the skills I’m teaching her. I didn’t answer right away. I asked the question, “Why do you want to know?” Not avoiding, just wondering why she had asked. “Some of what you say seems familiar,” she answered. “I just wondered if I’ve heard it before.” Standing on a stage with Zig Ziglar in the early 1990′s, I had just spoken to an audience of about 300 people, all members of my sorority, and experienced one … continue reading…
