Article Marketing – Why Content Matters

Do you need content? Do you WRITE content?

So often there’s a gap in the concept of content marketing, article writing, or why content matters, and where you get content, that I wonder if people really just don’t understand what article marketing, writing content is all about… So here’s a breakdown everyone will want to read through and understand.

Content includes ANYTHING you might read. Absolutely anything that can be read is known as content – to a content writer. 

Here’s a list of actual “content” that you might need in your business, either online or offline:

7 Tips to Writer Platform

Coming VERY Soon to a Book Store Near YOU!

  • Blog posts
  • Articles
  • Short reports
  • White papers
  • Lead magnets
  • Sales letters
  • Ebooks
  • Essays
  • Newsletters
  • Press releases
  • Landing pages
  • Information products
  • Video scripts
  • Inbox magazines
  • Social media posts
  • Published documents
  • Autoresponder series emails
  • Solo marketing pieces
  • Twitter messages
  • Facebook posts
  • LinkedIn articles
  • Reviews
  • Product reviews
  • Product descriptions
  • Websites
  • Advertisements
  • And so much more…

Article marketing is a fun and simple method to create valuable content that can be used a whole lot of different ways. Consider this for a moment…

You write a 7 Top Tips article about any given topic, and in each tip, you have 7 great ways to apply your Tips. You write several sentences, or say 700 words about each tip, and put all those ‘sub-headed articles’ into one folder using the 7 Top Tips article with each of the tips and an introductory paragraph about each topic, add a title, and Introduction, and a Final Summary – and call it a book – with roughly 40K words, put a cover on it and publish it, do you think that book might have some high-quality content?

Do you think there might be several different pieces of content in that book that you could apply to your blog, your website, your social media, or your business, to add value? And how much would that book be worth to you or your business?

And you don’t have to write it all at once, you could put together the concepts, write out the sub-headers, and write one article a week to post in your blog – then put them all in a single folder at the end of the year and you’d have a book almost ready to publish. Just pull together the concepts and rush that puppy to the printer!

Need a cover?

Give me a call, I create powerful covers for ebooks, or published books, and I can offer help to get your book published!

Call me! Call me, Baby!

Trust me, this one year long investment in writing will bring value to your business for decades. And writing a 700 word article really only takes about 30 minutes a week. How’s that for getting it done? So you could literally do the whole thing in 60 days instead of a year, and have a few days off in the middle!

Be the Expert


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